Being an entrepreneur has never been easy. Throw in the 2022 climate, and you’ve got yourself a whole new beast to battle. TikTok Coach and Entrepreneur, Wave Wyld has always had an entrepreneurial spirit. Having undergone a complete career change during the pandemic, Wave battled the beast and came up on top, learning how to not only survive being an entrepreneur in the 2022 climate but excel.
Being an entrepreneur means taking the risks of starting your own business based on an idea, hoping to reap a financial reward. With 440,000 startups formed in June 2021 alone, there has been a major increase of people brave enough to take the leap. However, about 20% of small businesses fail in the first year. So how do you survive the first year, despite what 2022 throws at you? Wave Wyld is here to share her secret to success.
Wave Wyld’s entrepreneurial journey started with her own photography business. After undergoing multiple career changes, like most people, the pandemic changed everything. With photography no longer a viable option, she built an online course on personal branding. Wave saw the power of social media marketing and decided to join TikTok as a way of funneling leads toward her course.
Wave quickly identified the potential TikTok offered business and underwent her final career change as a TikTok coach and entrepreneur, using her genius idea of TikTok trend alerts to drive her success (and also founded the growing TikTok trend alert movement).
Now, Wave uses what she’s learned about entrepreneurship, personal branding, and TikTok to help fellow entrepreneurs grow and succeed in 2022. In less than 2 years, Wave has helped her +400 clients gain over 5 million followers and earn a total of $19 million in revenue.
“Booking a consultation with Wave and joining the Facebook group was the best decision of my life!” says Mel Brown (@cupofmel), one of Wave’s clients. “During the consultation, Wave provided me with tips and guidance to grow my coaching business.
Within less than a week I grew from 3.8 K followers with little engagement, to over 17k and counting. I am now turning away clients!”
So, do you want to know the secret to Wave and her clients’ entrepreneurial success? First, if you want to excel in 2022, you have to work with what 2022 gives you. In 2022, TikTok is the key to reaching your audience, delivering your content, brand, and offers directly into the hands of your ideal customers. So, if you haven’t already, take the leap onto TikTok and unlock a whole new superpower for your business.
Another key to Wave’s success, the main message she teaches her clients, is community over virality
Going viral does not help your business. A powerful community with a loyal fanbase that champions your brand does. By focusing on building an engaged community through TikTok, Wave has helped clients with less than 200 followers make over $10K in profit. In the world 2022 presents us, creating connections between you and your community couldn’t be more important.
If you want to learn more about succeeding as an entrepreneur in 2022 and using TikTok to grow your business, book a call with Wave Wyld today. Follow Wave on TikTok for tips, strategies, and trends you can use to excel on TikTok.