Marketing

What Is Influencer Marketing?

What Is Influencer Marketing?

Marketers are always looking for new strategies to strengthen brands and boost business. This article provides an overview of what is influencer marketing and how it has emerged as the hot new strategy for marketers. In the past decade, Influencer Marketing has emerged as the most sought-after marketing strategy, and according to the statistics, 93%…

What Is Positioning In Marketing?

What Is Positioning In Marketing?

Effective positioning is critical to brand success. This article provides an overview of what is positioning in marketing and how it helps brands stand out. The marketing approach determines the success of any startup or existing company. Today, businesses rely on different concepts of marketing to leave a lasting impression on the hearts and minds…

10 Things Most People Don’t Know About OOH Advertising

10 Things Most People Don’t Know About OOH Advertising

“OOH” advertising, or “Out of Home” advertising, is mainly used for outdoor media. You can use OOH advertising to build up your company’s image, increase brand awareness, and optimise the visibility of your ads, amongst many more benefits. Other than the most common advantages to OOH advertising, here are 10 facts you may not know…

What Is The Marketing Mix? And all about it

What Is The Marketing Mix? And all about it

Wondering what is the marketing mix? All the steps and considerations are listed in this article read till the end to know all about the famous marketing mix. Business sounds simple at first; after all, it’s just about creating a product? It’s so much more than choosing a product; business starts with finding a product…

Instagram Engagement: 10 Tips To Improving Your Activity on Instagram

Instagram Engagement: 10 Tips To Improving Your Activity on Instagram

More than 80% of all the big brands invest in Instagram. Since its acquisition by Facebook nearly five years ago, the social network has grown even bigger and gathered more than 400 million users. These users can post over 800 million images in a day and rack up to 1.2 billion likes. From posting memes…

What Is International Marketing? – A Complete Guide

What Is International Marketing? – A Complete Guide

Do you know what international marketing is? If not, follow this article. It will be helpful to guide you through all the different perspectives. Marketing on a worldwide scale, reconciling or taking global operational differences, similarities, and opportunities in order to reach global objectives is called international marketing. In international marketing, people exchange goods and…

What Is Inbound Marketing? The Way To Increasing Your Potentials

What Is Inbound Marketing? The Way To Increasing Your Potentials

Inbound marketing is gaining popularity and being more extensively employed. Companies are using marketing automation software, blogs, email, and other tools to follow the same playbook they’ve followed for years, but in a slightly new way. Inbound marketing is the best way to get potential customers to notice your business and increase your profits. Inbound…

Buying Followers as the Starting Tool for Instagram Promotion

Buying Followers as the Starting Tool for Instagram Promotion

It’s no secret that the digital space is the epicenter of financial opportunities. Instagram is considered to be one of the most popular tools for achieving different goals. In this article, we will look at how to ensure the rapid development of young accounts and become visible in a highly competitive environment. How to quickly…

Top 3 Tips by Brilliant Lui for Establishing an Invincible Social Media Brand

Top 3 Tips by Brilliant Lui for Establishing an Invincible Social Media Brand

Believe it or not, there’s no magic involved in taking a brand from obscurity to worldwide prominence; all it takes is hard work, commitment, and a little strategic know-how. Brilliant Liu has the recipe for making your business, brand, or organization what you want it to be, and he shares a few pointers to help…

Meet Sameer Sawaqed, a Social Media Influencer and Host of “The More We Know”

Meet Sameer Sawaqed, a Social Media Influencer and Host of “The More We Know”

Social media influencers are people who have built a reputation for their knowledge and expertise on a specific topic. Social media influencers are those who have made a name of their own based on their information and experience.  Regular posts regarding various topics on their preferred social media channels generate massive followings of genuinely interested,…